;
83
Great fit
81%
Marque Brownlee
@mkbhd
Content production quality
Content production quality quantifies how professionally crafted the posts are. Higher scores indicate better production quality.
87%
Nike
@nike
Aesthetic similarity
Aesthetic similarity captures whether the creator and brand feeds share similar visual styles or not. Higher scores indicate similar visual appeal.
85%
Tone similarity
Tones similarity measures the emotional alignment between the creator's and brand's posts. Higher scores indicate shared tones.
73%
Shared emotions:
Inclusivity
Caring
Originality
Surprise
Check all
Interest similarity
Interest similarity captures the shared interests between the creator and the brand. Higher scores indicate greater overlap of interests.
64%
Shared interests:
Tech
Sports
Adventure
Show business
Check all
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All emotions

Marques Brownlee
@mkbhd
Apple
@apple
Shared Emotions
Excitement
Optimism
Surprise
All other Emotions
Admiration
Disapproval
Caring
Fear
Confusion
Disappointment
Neutral