Keep tabs on TikTok Shops with real-time APIs

Build your intelligence engine for TikTok Shop -- from sales velocity to influencer contributions, track the performance of any TikTok shop.

SOC II Complaint

GDPR ready

Rate-limit friendly

Webhooks in-built

Brand & eCom teams
selling products on TikTok Shop
Creator managers
running promo codes & affiliate links
Analytics & data teams
building sales & attribution models

Mega-mind APIs for unique applications

01.
Track sales & sales velocity across any timeframe
Track the sales in a given time-frame for your Shop, your competitors, or any other TikTok seller.
02.
Quantify influencer contribution and drivers of sales
Don't just track, understand and dissect the campaign performance of others. Implement the best learnings without waiting for it to become common knowledge.
03.
Identify overlapping audiences across creators
Identify the creators that are closest to your audience to scale your campaign effectiveness.

What you can build in a week

Competitor's Sales Dashboard

GMV, AOV, units, velocity by SKU & campaign

Creator ROI
model:

Revenue by creator/affiliate code, assisted vs direct attribution

Promo
planner:

Forecast lift, avoid audience collisions, rotate creators efficiently

Frequently asked questions

1. What is TikTok Shop, and how does it work?

TikTok Shop is an in-app e-commerce feature that allows creators, brands, and merchants to sell products directly through TikTok videos, live streams, and product showcases. It integrates shopping seamlessly into the user experience, enabling audiences to discover and purchase products without leaving the app.

2. How can Phyllo help brands connect with TikTok Shop creators?

Phyllo’s APIs allow brands and platforms to access verified creator data directly from TikTok, including audience insights, engagement metrics, and content performance. This helps identify and collaborate with authentic TikTok Shop creators who align with your brand’s goals.

3. Can I use Phyllo to analyze TikTok Shop sales performance?

Yes. Phyllo enables access to real-time commerce and content data from TikTok Shop to analyze creator-driven sales, conversion trends, and campaign ROI. This data helps you measure the impact of influencer partnerships and optimize your social commerce strategy.

4. Does Phyllo support influencer vetting for TikTok Shop creators?

Absolutely. Phyllo’s Influencer Vetting and Social Screening APIs help brands verify creator authenticity, review content history, and ensure compliance before partnerships. This minimizes brand risk while ensuring trustworthy collaborations.

5. What kind of TikTok data can I access through Phyllo?

Phyllo provides access to creator data such as follower count, engagement rate, video performance, audience demographics, and product sales metrics from TikTok Shop (subject to platform permissions and creator consent).

6. How secure is TikTok data access through Phyllo?

Phyllo follows strict data privacy and compliance protocols, offering OAuth-based secure access directly from TikTok’s API. All data is shared only with user consent, ensuring complete transparency and security.

7. Can I integrate TikTok Shop data with my existing analytics or CRM tools?

Yes. Phyllo’s unified API architecture allows you to connect TikTok Shop data with your analytics, CRM, or influencer marketing platforms to centralize performance insights across multiple social commerce channels.

8. What other platforms does Phyllo support besides TikTok Shop?

In addition to TikTok, Phyllo connects to multiple platforms including Instagram, YouTube, Twitch, and LinkedIn—allowing you to build holistic influencer, social commerce, and content analytics solutions across channels.

Track TikTok Shop Competitors

Get the APIs, explore the docs, and get to building your solution in 20 mins.