Instagram Scraping - How to Scrap Instagram Data?

Read industry insights in our blog on Instagram Scraping - what is it, use cases, pitfalls and much more!

Table of Content

What is Instagram scraping?

Instagram scraping is the process of collecting data from Instagram using software or scripts to access and retrieve information from Instagram profiles, comments, Instagram posts, followers, likes, and other relevant data points. Scraping can however be performed either through Instagram's official APIs or through unofficial methods that may violate Instagram's terms and policies.

Use Cases for Scraping Instagram Data:

Market Research

Scraping Instagram data can provide valuable insights for market research. Businesses can analyze user behaviors, preferences, trends, and engagement patterns to understand their target audience better. When you understand your target audience better, your product development strategy and product marketing staff align, thus helping in better market research. 

Influencer marketing

Instagram scraper enables businesses to identify influential users, popular, hashtags, and trending content. This information can be leveraged for influencer marketing campaigns, helping companies find the right influencers to collaborate with and reach their target audience effectively.

Social media analytics

By scrapping, Instagram data, businesses can analyze engagement metrics, follower growth, post performance, and user interactions. This data can be used to track marketing campaigns, measure brand awareness and optimise social media strategies. 

Research and academic studies

Instagram scraper can be valuable for researchers and academics, studying social media behaviour, cultural trends, user psychology, or other relevant subjects. It can provide large-scale datasets for quantitative and qualitative analysis, enabling deeper understanding and better insights.

Which Instagram data can be scraped?

When it comes to scraping Instagram data, it’s important to understand that Instagram’s terms of service strictly prohibit unauthorized data scraping. However, there are certain types of data that can be accessed through Instagram’s official APIs or with explicit user consent.

Let's explore what data can be scraped and what data cannot be scraped:

Instagram Data That Can Be Scraped - with proper authorization or consent:

Publicly available user profiles

Instagram allows access to publicly available user Instagram profile, including user names, their profile page, pictures, bios, follower counts, photos URLs, post captions, and public Instagram posts.

Publicly shared posts

Instagram scraping can include publicly shared Instagram posts, such as images, videos, captions, hashtags, and engagement metrics (likes, and shares). 

Public comments

When comments are made on public posts, they are generally accessible to the scraping API, including the commenters’ Instagram username, comment text post URL, and timestamp.

Related Read:

Instagram Data That Cannot Be Scraped - without explicit permission

Private User Data

Instagram does not provide access to private user Instagram profiles, including Instagram post, comments, or any other information about Instagram profile or Instagram usernames that is not publicly visible. This process of Instagram scrapers is protected by privacy settings and cannot be scraped without explicit permission.

Direct Messages (DMs)

Instagram scraper does not allow access to direct messages. DMs are considered private communication between users and are protected by encryption and privacy policies.

Non-Public APIs

Instagram does not permit scraping through non-public APIs or unauthorized means. Access to certain data, such as basic user details, such as user email addresses, phone numbers, or other personally identifiable information, is restricted to protect user privacy.

Data Beyond API Limitations

Instagram web scraper public APIs have certain limitations and may not provide access to all data points. Some data, such as basic details such as the order of comments or detailed analytics for a user id specific post, may not be available through scraping alone.

While a social media scraping or API request for restricted data from Instagram is not advisable, Phyllo provides a legal and compliant solution for obtaining comprehensive Instagram data. Built on Instagram's authorized social media scraping APIs, it enables users to access a wide range of public profile page data, including public user profiles, posts, Instagram comments, likes, and engagement metrics. It ensures compliance with Instagram's terms of service and privacy regulations, safeguarding users from potential penalties or legal complications.

With a social media scraping API like Phyllo, you can gain insights into your target audience, monitor trends, and analyze user behavior, all within the bounds of Instagram's policies. Phyllo lets you access the valuable data of Instagram followers you need while respecting privacy and ensuring compliance. Its user-friendly interface, data accuracy, and customization options make it an ideal choice for businesses, researchers, and marketers seeking reliable and ethical Instagram data extraction.

Supercharge your app with creator data. Learn More

Is it legal to scrape Instagram data?

If you are wondering ”Is Instagram scraping legal?” then let us tell you that Instagram's Terms and Conditions explicitly prohibit scraping or automated data collection without prior written permission. Instagram's API Terms of Use also outline specific guidelines for accessing and using Instagram data through their official API. Violating these terms could result in your account being suspended or terminated.

Pros and cons of using an Instagram scraper

Using a scraper can be a powerful tool for Instagram public data collection and analysis. However, it's important to consider both the pros and cons before you choose to extract data with this approach. Let's explore them:

Pros of Using an Instagram Scraper

Data Extraction Efficiency

Instagram scrapers automate all the data and collection processes, allowing you to gather large amounts of data quickly. This saves significant time and effort compared to manual data extraction methods.

Access to Comprehensive Data

By using an Instagram scraper, you can scrape Instagram profiles, and collect a wide range of data, including posts, Instagram comments, likes, Instagram hashtags, and engagement metrics. This comprehensive dataset enables in-depth sentiment analysis and provides valuable insights.

Market Research and Competitive Analysis

Scraping Instagram data can help businesses understand their target audience better, monitor trending hashtags, and gain insights into competitors' strategies. With this information, it becomes easier to plan marketing campaigns, product development, and business strategies.

Influencer Identification

Instagram scrapers can extract public data that helps to identify influential users in specific niches or industries. This information can be valuable for influencer marketing campaigns and collaborations.

Academic and Research Purposes

Researchers can leverage scrapers for Instagram’s data collection that you can use in academic studies, social science research, and trend analysis. This can scrape data and provide valuable insights into user behavior, preferences, and societal trends.

Cons of Using an Instagram Scraper

Legal and Ethical Concerns

Instagram's terms of service strictly prohibit scraping data from its platform without explicit permission. Violating these terms can result in consequences such as account suspension, legal action, or loss of access to the platform. It is crucial to ensure compliance with Instagram's policies and applicable data protection regulations.

Data Privacy and Consent

Scraping data from Instagram may raise privacy concerns, as it involves collecting user-generated content without explicit consent. It's important to handle the scraped data responsibly and adhere to applicable privacy laws.

Data Accuracy and Reliability

Instagram users and scrapers rely on the platform's structure and APIs, which can change frequently. As a result, there is a risk of data inconsistencies or inaccuracies. Scraper users must carefully validate and verify the collected data to ensure its reliability.

Technical Challenges

Developing or using an Instagram scraper requires technical knowledge and expertise. Maintenance updates, and handling potential errors or disruptions in the Instagram scraping process can pose challenges for less experienced users.

Dependence on Instagram's APIs

Instagram can modify or limit access to its APIs, impacting the functionality and availability of third-party scrapers. Reliance on external APIs can introduce vulnerabilities and uncertainties regarding the long-term viability of the scraping solution.

Best ways/practices to get Instagram data

Instagram has emerged as one of the most popular social media platforms, with billions of active users worldwide. As a result, businesses and researchers often seek to gather valuable insights from Instagram data to enhance their marketing strategies, conduct market research, or analyze user behavior.

However, it is crucial to adhere to legal guidelines and ethical practices while web scraping Instagram. We will tell you about the best ways and tools to obtain Instagram data legally, focusing on Phyllo - an excellent tool that ensures risk-free data collection.

Instagram API

Instagram API scraping enables developers and authorized users to access, extract data, and collect data and features from their own Instagram accounts or public accounts they follow. Unlike unofficial Instagram API, this is a legitimate and widely-used method for data scraping Instagram.

Instagram Graph API

The Instagram Graph API is an advanced version of the Instagram API, primarily designed for businesses and creators. It provides access to a broader range of data, including insights about followers, posts, stories, and hashtags. To use the Instagram Graph API, developers need to create an account on Facebook, link the profile URL of it to their Instagram account, and then request permission for the desired data access.

Recommended Read: How to integrate with Facebook APIs

Instagram Partner Program

The Instagram Partner Program offers approved third-party companies access to Instagram post data, allowing them to collect data to develop tools and services for businesses. These partners comply with Instagram's policies and undergo a rigorous evaluation process to ensure data privacy and security. Utilizing services from Instagram Partners is a reliable and authorized way to obtain Instagram data.

Web Scraping Tools

Web scraping involves extracting Instagram post data from websites, including Instagram. While web scraping publicly available data is a powerful technique, it's crucial to approach it with caution to avoid violating Instagram's terms of service and legal regulations. Several Instagram web scraping APIs, such as Phyllo, provide a risk-free and compliant approach to collecting Instagram data. Phyllo stands out as one of the exceptional Instagram scraping tools for users due to its reliability, ease of use, and adherence to legal boundaries.

Related Read: How to Use Instagram API Integration

Phyllo: The Safe and Efficient Instagram Data Collection Tool

Phyllo is a leading platform that offers a safe, efficient, and risk-free approach to Instagram data extraction. Built on top of the Instagram Graph API, Phyllo provides a user-friendly interface and robust functionalities, making it an ideal choice for businesses and individuals seeking to obtain Instagram data for analytics, research, or marketing purposes. Its key features and advantages include:

a. Compliance with Instagram's Terms of Service: Phyllo ensures that data collection activities remain within the boundaries set by Instagram's policies, reducing the risk of account suspension or legal repercussions.

b. Ease of Use: Phyllo offers a user-friendly interface that simplifies the data collection process. Users can specify the desired parameters, such as hashtags, profiles, user id, or location, and Phyllo handles the scraping seamlessly.

Phyllo SDK login flow

c. High-Quality Data Extraction: Phyllo utilizes advanced algorithms to extract relevant and accurate data from Instagram, allowing users to obtain valuable insights for various purposes, including market research and competitor analysis.

d. Data Privacy and Security: Phyllo prioritizes data privacy, ensuring that the collected information of user agent is securely stored and handled in compliance with legal regulations and industry best practices.

Schedule a call with us to learn more about how Phyllo can empower your business in the creator economy.


Download our detailed guide on how to leverage Instagram Stories for influencer marketing

Download Now
Adarsh Agarwal
Prod. Marketing @ Phyllo

Be the first to get insights and updates from Phyllo. Subscribe to our blog.

Ready to get started?

Sign up to get API keys or request us for a demo